The author correctly pointed out that the 6mm Rem had more barrel life than the .240 Wby Mag--not than the .243 win. The .243 would have the barrel life advantage simply because it burns less powder (and the author even mentions this later in the piece).
I find it hard to believe that Warren Page would recommend the 6mm Rem over the .243 win. The .243 seems a more efficient cartridge, getting similar (if not the same) velocities with less powder. Folks who are wildcatting the 6mm-250 are seeing this same advantage over the .243 win as well--less powder used for the same velocity with a given bullet.
And there's another wildcat coming to the front that might be good for Remington to take a look at. It's the 6mm Dasher. It'll hang with, and even outperform the .243 win, and use less powder in the process.
Shorter cartridges which use less powder are not only easier on barrels, but they produce less recoil for a given velocity with a given bullet. Cartridges which produce less recoil are generally more accurate, as the shooter doesn't have to be so diligent in his recoil control, and flinch tendencies are mitigated to a degree.
So Remington could get the last laugh on Winchester by picking up either the 6mm-250 (a necked up 22-250, which itself was a necked down 250 Savage

), and start eating into the .243 win market.
I do not agree that the 6mm Remington can offer any real world advantages over the .243 win. To the contrary, it has significant disadvantages (worse barrel life, more recoil with a given bullet and speed, compounded now by rarity of brass and rifle offerings) which explain well enough why it is where it is. It isn't a bad cartridge--don't get me wrong--it's just obvious to me why it did not "make it."
The 220 Swift is in this same category; it's finding its advocates fewer and fewer as the 22-250 eats farther and farther into that niche.
And so... the 6mm Remington is to the .243 what the 220 Swift is to the 22-250. The market has voted in each case, and the slightly larger cartridge has been marginalized in favor of better efficiency with no
practical difference in what each will do.
Dan